In Australia, the new rules of registration packs of cigarettes

13 November, 2011


Australian Senate approved the introduction of a typical design for all brands of cigarette packs, but because making a few minor amendments the law will once again referred to the lower house of parliament, however, after the passage of the project through the Senate this stage is considered to have more formal.

Senate approval was the last step in the adoption of the draft law on the introduction of new regulations on registering packs of cigarettes, the new Act should enter into force with 2012 year.

Australia became the first country, которая ввела настолько строгие ограничения для табачных компаний. В июне 2011 года стало известно, that компания Philip Morris подала в суд на правительство Австралии за разработку такого закона. Компания Philip Morris заявила, что в связи с новыми правилами опасается существенного снижения конкурентоспособности, готова идти в суд и требовать компенсацию от правительства Австралии и сумма компенсации может составить миллиарды долларов. Чем закончилось рассмотрение дела, пока неизвестно, possibly, как и в США вступление закона в силу будет отложено.


The Australian Government, в апреле 2011  повысило на 25% пошлину со всех продаваемых сигарет и запустило рекламную кампанию по борьбе с курением стоимостью 85 million dollars, запретив рекламировать сигареты в СМИ и на улицах. По оценкам правительства, in the country die each year from tobacco 15 thousand. man, and the treatment of disease, caused by smoking, It takes up to $33 billion. annually.

Согласно новому закону,  сигареты перестанут продавать в пачках фирменного дизайна. Вместо этого в продажу поступят сигаретные пачки зелено-оливкового цвета, which, по результатам исследований, был признан самым неприятным для человека цветом. With packs disappear corporate logos: instead of the same type font on cigarettes will simply brand name. Кроме того, on packs will be sure posted photos from the negative effects of smoking. Кроме того, at least 75% and without that nasty-looking pack will have to take a photo of In additionthe human body, affected by smoking or smokers images of children, born with disabilities. On the new packs will not logos manufacturers, brand name will be written in small print with no frills. Also creepy pictures effects of respiratory and other diseases will take 90% back of cigarette packs.

Senator John Faulkner at a recent government meeting, on the problems of smoking, said «If the new design of cigarette packs cause to stop smoking at least one young Australian, I will assume, that our work has been done is not in vain».



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